Below, unpublished photos of a successful Lancia dealership in the 1960s and early 70s.
By Lucas van Dobben
The pictures taken are in the showroom of the Marel Lancia Importers circa 1966-68. Below the photos are series of advertisements I kept from the Marel Lancia dealership. In the first photo, a happy couple take delivery of a new Lancia Flaminia convertible by Touring. The rest are self-explanatory. For more information about the Lancia years and the Marel Lancia Dealership in Holland, read:
Ads from the Marel’s Lancia Dealership in Wassenaar Courtesy Luc van Dobben
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Love the Flaminia – Rambler ad! Can’t imagine too many folks having an example of each in their garage.
Love the Flavia engine and transmission mounted on a stand in the showroom. Just love it.
Interesting the Fulvia is right hand drive.
I emigrated to The Netherlands in 1967 with the intention of owning a Fulvia, which would have been purchased from Marel’s. But reality set in, and I wound up with a Renault R8 on guaranteed repurchase
Might be the mirrors?
The entire back wall of the showroom is a mirror, so the “right-hand drive” Fulvia is a mirror-image; you can see the tail of the car in the foreground. Same with the “RHD” Flavia Vignale convertible.