Magazine history

The story of the early years of Road and Track, thanks to Jim Sitz.

Off to a great start: Bonneville, 1951. Road and Track, Hop Up, and Motor Trend staff members gather for the Bonneville Speed Week. Jerry Cheseborough is on the far left, that might be Oliver Billingsley on the other side of the MG. Motor Trend photographer unknown. Courtesy Jim Sitz.

By Pete Vack and Jim Sitz

From the VeloceToday Archives, April 2021

Ed. note: Most of the information below was provided by historian Jim Sitz, who was a witness to the early years at the magazine, via emails to me over a period of weeks in 2020. He also was in the possession of the rare photos taken at the Road & Track offices in 1951, obtained from the Billingsley collection in the early 1990s. We have not been able to determine who took these photos or under what circumstances. Any questions regarding these photos can be sent to the Editor at vack@cox.net.

You Bet Your Life

In 1952, while Groucho Marx was gambling his future on the new-fangled TV with a show called “You Bet Your Life”, a thirty-nine-year-old engineer in California with a bright, enthusiastic wife, a new son and a MGTC was betting that the sports car fad was here to stay. In fact he was betting his family’s entire future on a sports car magazine that was deeply in hock. It had been offered to other magazine publishers but turned down, and one wouldn’t even take Road and Track (no ampersand in the early days; the “&” in the title was introduced in 1954) for just the bills. But staff members John and Elaine Bond were determined to save the magazine and were fully aware of its potential of a magazine devoted to the growing sports car movement. They decided to take a huge risk. [Read more…] about Jim Sitz: Road and Track

The story of the early years of Road and Track, thanks to Jim Sitz.

Off to a great start: Bonneville, 1951. Road and Track, Hop Up, and Motor Trend staff members gather for the Bonneville Speed Week. Jerry Cheseborough is on the far left, that might be Oliver Billingsley on the other side of the MG. Motor Trend photographer unknown. Courtesy Jim Sitz.

By Pete Vack and Jim Sitz

Ed. note: Most of the information below was provided by historian Jim Sitz, who was a witness to the early years at the magazine, via emails to me over a period of weeks in 2020. He also was in the possession of the rare photos taken at the Road & Track offices in 1951, obtained from the Billingsley collection in the early 1990s. We have not been able to determine who took these photos or under what circumstances. Any questions regarding these photos can be sent to the Editor at vack@cox.net.

You Bet Your Life

In 1952, while Groucho Marx was gambling his future on the new-fangled TV with a show called “You Bet Your Life”, a thirty-nine-year-old engineer in California with a bright, enthusiastic wife, a new son and a MGTC was betting that the sports car fad was here to stay. In fact he was betting his family’s entire future on a sports car magazine that was deeply in hock. It had been offered to other magazine publishers but turned down, and one wouldn’t even take Road and Track (no ampersand in the early days; the “&” in the title was introduced in 1954) for just the bills. But staff members John and Elaine Bond were determined to save the magazine and were fully aware of its potential of a magazine devoted to the growing sports car movement. They decided to take a huge risk. [Read more…] about The Early Years of Road and Track