The below article was part of an unfinished manuscript about the foreign car invasion, written by the late Howard Moon. This is part two of a series. Editor
Too Big: The Big Three
By the late 1930s, the American love affair with the auto developed frictions. Dissenters arose in public opinion against Detroit’s mainstream trend towards mass, bulk, weight and complexity. Consumer Reports and the New Yorker criticized unnecessary size and weight. Surveys of drivers registered complaints against heavy steering and lack of vision to front and rear resulting from bulky bodies and long, high hoods.