Talmone was a chocolate maker who also founded a pastry restaurant in Turin. This is an ad for his products with a colorful look at the start of the 1907 Peking to Paris race.
By Pete Vack
Color photos by Mario Marchesini
The multi talented Ceirano brothers, Giovan, Giovanni, and Matteo virtually gave birth to the Italian auto industry. The three, apart and together, were responsible for the ingenious Welleyes, (which were the basis of the first Fiats) the SCAT, the Ceirano, and the subject of interest herein, the Itala. [Read more…] about The Most Famous Car in the World, circa 1907