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road art

The Art of Selling Art

October 10, 2022 By pete

Sold! For $1700!

Wallace Wyss reports on finding a market for his road art…and how you can, too!

In the beginning…way back in the 60s… I started out in college as an art major. But I barely got started when some hotshots from an ad agency showed up and said “We need summer interns.” I raised my hand for artist but wouldn’t you know they said “That’s filled,” so I raised my hand again as copywriter and was chosen.

I followed up after graduation as a copywriter on the Oldsmobile account where I worked with the late VeloceToday contributor Eric Davison, but then segued to a more exciting job as a copywriter on the Chevrolet account. There I became the go-to guy for high performance. That led to a job at Car Life, then Motor Trend and 50 years of free lancing interspersed by a few books including three on Shelby, one of which became a best seller (50,000 copies).

But then the digital revolution came along. Everybody with a phone became a photographer. Everybody with access to the net could research and write. No editors, magazines, or for that fact, money was involved anymore. Just do a blog. [Read more…] about The Art of Selling Art

Tagged With: auction art, how to giclee, how to paint cars, how to sell your car art, Mecum Auctions, road art, wallace a wyss, Wyss art

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